Branding By Camilla Zecchetto
OOKIOH believes that what you wear in the water should be a reflection of how you dress on land. Because 90% of women don’t do stilettos by the pool, OOKIOH created a line of swimwear that makes you feel like you… only waterproof. With a modern design, a splash of ‘80s nostalgia, and California ease, OOKIOH is beautifully-made for all bodies and bodies of water.
Design a website that will stand out amongst a saturated marketplace.
Know the audience and keep it playful and light. Break the rules. With that in mind, we designed mobile first and leaned on the brand’s bold color palette.